Raymond Grumling
Sales Manager, Ventura, CA Facility

Congratulations to Raymond Grumling who joined Magnaplate in 2010 and, following a stint in inside sales, has become the new sales manager for the Ventura plant in California. This facility is responsible for General Magnaplate’s customers in California, Nevada, Arizona, Colorado, Washington, Oregon, Utah, Idaho, Wyoming, and Montana.

Raymond has a strong background in metals and fabrication, as well as in fluid handling products used in fields such as agriculture, chemical manufacturing, oil production and refining, and waste water treatment. When he is not serving customers, Raymond enjoys motorcycles, autos, boats, planes – and anything that moves!


Robert Fess

Territory: Northern California, Nevada, Washington and Oregon
Cell: (732) 540-5957
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

Robert Fess joins Magnaplate after years as an outside salesman for an aluminum and plastic distributor/ processor. He previously worked in technical sales in the industrial fluid handling systems field. A graduate from the University of Santa Cruz with BS degrees in Biology and Environmental Sciences, his hobbies include golfing, bocce, gardening and home improvement projects.

Bo Dobkins

Territory: Georgia, Tennessee, Alabama, Mississippi, and Florida
Cell: (732) 540-4918
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

Bo Dobkins joins Magnaplate with 12 years technical sales experience. He graduated from North Georgia Tech and enjoys the outdoors, including camping, hunting, fishing and golfing.

Tufram® 641 is a new coating developed by General Magnaplate to increase the cleanability of aluminum parts while also creating a steel-hard surface that increases durability and protects against corrosion.

The release properties provided by Tufram 641 ensure that substances can be easily removed from aluminum parts without the need for corrosive and damaging cleaning solvents.   Ink can be easily wiped off rollers and ink pans, biological materials can be easily cleaned from clinical diagnostic equipment, and sticky foodstuffs removed from dairy mixers and food processing equipment.

In the case of the clinical and medical industry, Tufram 641's properties also protect diagnostic equipment from high and low pH reagents that can stain and corrode aluminum parts.  Tufram 641 meets all USDA, FDA, NSF and CFIA codes.

According to General Magnaplate, the need for less cleaning time, the reduced requirement for corrosive cleaning solvents, and the increased hardness of the part's surface all combine to increase the lifespan of aluminum parts and increase production efficiency.

In lieu of holiday gifts this year, General Magnaplate has become a member of the Intrepid Sea, Air & Space Museum’s Anchor Society. The Society supports the Museum’s innovative education programs, exhibitions and maintenance of their extensive collection of historic artifacts.  Since 1982, the mission of the Intrepid, a National Historic Landmark, has been to promote the awareness and understanding of history, science and service through its collections, exhibitions and programming in order to honor our heroes, educate the public and inspire youth.  Previously, General Magnaplate contributed to Project Enterprise, to rebuild the pavilion damaged by Superstorm Sandy which houses the Space Shuttle Enterprise onboard Intrepid. 

To learn more about the Anchor Society, visit http://www.intrepidmuseum.org/AnchorSociety.aspx http://www.intrepidmuseum.org

Our mission is to develop new coatings, materials and processes that capitalize on their unique properties at a micro/nanometer scale to create entirely new products with improved functionality and capabilities to benefit a large number of industries. Candida Aversenti, CEO of General Magnaplate, adds, “2011 is going to be an extremely exciting year for General Magnaplate’s customers and global licensees. Not only are we working tirelessly to push the boundaries of coating technology to deliver the most innovative coatings available today, we are also adding great new talent, to keep Magnaplate moving forward.”  

General Magnaplate has developed a range of metal coatings designed to increase the performance and lifespan of food processing equipment by adding hardness to the parts to protect them against wear, abrasion, corrosion, friction and galling.  Recently, the Company also received certification from NSF for its revised standard for food equipment materials used in food service equipment, 'NSF 51'.

Magnaplate's TUFRAM coating combines the hardness of aluminum oxide ceramic with the properties of selected proprietary polymers, providing aluminum parts with new levels of hardness, wear and corrosion resistance, and permanent lubricity.   The hardness of the coatings ensures minimal production downtime for food processing equipment, while the lubricity makes equipment easier to clean and assures efficient mold release in appropriate food applications.

Another one of Magnaplate's coatings range, NEDOX, increases the performance of all types of metals, including aluminum.  NEDOX, a multi-step proprietary process, permanently combines the advantages of hard coat plating with the controlled infusion of low-friction polymers and dry lubricants.  Food processing engineers can boost performance while reducing cost by substituting NEDOX-coated low cost ferrous and non-ferrous alloys for more expensive metals.

General Magnaplate's coatings meet USDA, FDA, NSF and CFIA codes.

Community is alive and well in Linden, NJ, if the events for Earth Day at General Magnaplate and Magnalube were anything to go by. This year, the two industrial companies opened a newly built raised bed garden so all employees will be able to share in the harvest this summer and fall. What is truly unique about this endeavor is that a local farm will be providing the seedlings (and expertise) while an employee will be donating the compost from her compost garden at home. For over 40 years, Earth Day—April 22—has inspired and mobilized individuals and organizations worldwide to demonstrate their commitment to environmental protection and sustainability.

Candi Aversenti, CEO of General Magnaplate, and Luke Saunders, President of Magnalube, purchased materials for the beds and some soil. The seedlings came from Ralston Farm – a Mendham farm run by Bennett Haynes who is starting off his first season farming independently, and runs a local CSA (Community Supported Agriculture) for residents to buy local, seasonal food directly from a farmer. “We’ve always celebrated Earth Day and placed a great emphasis on recycling and the environment, but this year is something truly special,” reports Candi Aversenti, CEO of General Magnaplate. “The collaboration of industrial companies, a local farmer and an employee who is donating her own compost, shows that there is a real sense of community and a real passion for caring about the environment.” “All of our employees were involved and we all enjoyed raking, digging and sowing seeds in the sunshine with some expert direction from Bennett Haynes. And this isn’t just for the benefit of the environment, all of those employees involved in helping out will literally be able to reap the fruits of the labor come harvest time.” Luke Saunders, President of Magnalube, added, “We are proud to play such an active role in this event and as a small thank you to Bennett we even lubed his tractor with one of our industrial lubricant products!” Both General Magnaplate’s coatings and Magnalube’s lubricants extend the life of metal parts and reduce friction, which reduces scrap and the reliance on scare resources, while lowering energy consumption.  

Molding Technology Slashes Processing Time and Costs

A breakthrough development by General Magnaplate Corporation in layup-molding technology promises to deliver considerable time reductions and cost savings for fabricators of parts constructed from composite materials.

Edmund V. Aversenti, General Magnaplate's Chief Operating Officer, reports that his company's CMPT® process reduces the total time needed to make large all-metal lay-up molds for complex reinforced composites from the current six-to-twelve month period to as little as six weeks, while also slashing tooling capital investment by one-third.

Says Aversenti, "Tools manufactured by General Magnaplate with the CMPT process reproduce fine pattern detail, with dimensionally stability, and the process is consistent with traditional EDM finished tooling. CMPT represents a quantum leap in the composite fabrication industry, making it possible to drastically lower the final cost for many molded, complex-shaped parts, especially those with contours. Such contoured composite parts are used in applications as diverse as Stealth bombers and refrigerator doors."
CMPT is a dense, multi-directional, all-metal-weaving process which eliminates the need to machine layup-molds out of large, heavy metal ingots or castings that require so much time to fabricate. It combines the accuracy, precision, and good surface quality previously available only after machining. It enables high-temperature tooling for long or short production runs for cures up to 750° F. The toolface can be made from any alloy, from aluminum to zinc, including high nickel INVAR.

Aversenti continues, "Depending on the size of the tool face (Magnaplate currently has the capacity to make tool faces up to 12-feet square) this robotically controlled process can take from a few hours to several days. When completed, the tool face is ready for use after being positioned on a flex-contour holding table for stability."

"The shorter lead times lower costs of CMPT will permit more frequent model changes by larger companies as they quickly adjust designs to consumer tastes. A customized tool-leasing program being developed allows smaller companies   to board the "composite express" by manufacturing and selling complex shapes without making major capital investments and without long lead times between concepts and salable products."

All five General Magnaplate plants - Linden NJ, Arlington TX, Ventura CA, and Ajax, Ontario are already capable of creating toolfaces with the CMPT process. Magnaplate has licensees in Sweden, The Netherlands, the UK, and Germany.

General Magnaplate Texas has extended its Nedox® capacity through the investment in new, larger stainless steel and polypropylene tanks which can handle parts up to 20 feet in length. In addition to the new large tanks, the facility has also purchased a new crane with a capacity of up to 8000 pounds - one of the largest in North Texas.

John Larsen, General Manager of our Texas plant, explained "With this new investment we now have the capacity to coat larger parts, such as the 15 foot long rotors that are used in the oil and gas industry for moving materials down-hole. In addition, we also have the ability to handle higher volume orders with much faster turnaround times, which will further improve our service to customers." 

General Magnaplate California installed 668 solar panels on the roof of our plant in Ventura in December 2011.  We worked with a local solar company, Coastal Solar, and our local power company, Southern California Edison.  The installation costs were partly offset by state incentives and federal tax credits.  So far, we have been able to cut our electricity expense in half, and have been able to provide power back to the grid on low usage days and weekends.  The introduction of solar power in our Ventura plant has not only reduced operating costs, but also presented an opportunity to support local businesses! 

General Magnaplate’s headquarters in Linden, New Jersey celebrated the grand opening of our exhibit in our town’s Historic Society Museum.  All of our employees visited the museum and viewed the displays, historic documents and pictures from the early days of Linden and companies with a long history of business in the town.  We celebrated several milestones -- General Magnaplate’s 60th anniversary in business, with 45 years in Linden.  We opened our Linden plant in 1967, at first manufacturing TUFRAM® pots and pans, then converting to industrial surface enhancement coatings a few years later.   

Page 3 of 5